Devil Queen Bee — Crazy Devil Magic mascot with crown and wings, bold artisan brand illustration
Nova Scotia, Canada · Est. 2018

The True North's
Best Kept Secret.

Unapologetic flavor. Small-batch craftsmanship. 100% Canadian.

Barry Sherman, founder of Crazy Devil Magic, Nova Scotia

Barry Sherman

Founder · Nova Scotia, Canada

Our Story

Born in Nova Scotia.
Built on Frustration.

Crazy Devil Magic didn't start in a corporate boardroom; it started with a genuine frustration over the state of the sauce aisle. We were tired of seeing mass-produced hot honeys and BBQ glazes that were watered down, loaded with artificial shortcuts, and completely lacking real depth. We were done with compromising, so we decided to build something better from the ground up, right here in Nova Scotia.

Founded by Barry Sherman, our mission became clear: to restore integrity to flavor. We took to the kitchen with an obsession for craftsmanship, dedicating months to relentless testing and tweaking. We refused to cut corners, focusing instead on perfecting small, controlled batches where every detail matters.

Our origin story is rooted in a commitment to quality and the natural complexity of premium, locally sourced Canadian ingredients. We partner with regional farmers and distillers to source real Canadian maple, local honey, and authentic craft bourbon—because true magic requires authentic foundations.

When you crack the signature wax seal on a bottle of Crazy Devil Magic, you are getting the direct result of that initial obsession. You can expect a complex, smooth, and robust flavor experience designed for those who want to transform their grilling, roasting, and dipping into something extraordinary.

A great meal deserves a great finish. We make it small, we make it bold, and we make it right here at home.

The Magic

Our Standard

We believe that premium flavor requires uncompromising standards. That is why every single batch of Crazy Devil Magic is proudly made using locally sourced Canadian ingredients.

We partner with regional farmers and distillers to source real Canadian maple, local honey, and authentic craft bourbon. We don't cut corners, and we don't do mass production.

The Vision

A Great Meal Deserves a Great Finish

Founded by Barry Sherman, Crazy Devil Magic is built on the belief that a great meal deserves a great finish. Whether you are glazing a rack of ribs on a Sunday afternoon, elevating a homemade pizza, or building a world-class charcuterie board, our mission is simple: to put a bottle of bold, unapologetic, locally made flavor in your hands.

We make it small, we make it bold, and we make it right here at home.

Inside the Process

From Wood
to Jar.

Smoking wood chips in artisan honey smoker, amber glow, dark workshop

The Smoke

Crazy Devil Magic honey jars artisan small-batch product lineup

The Jars

Dried chili peppers on dark surface for hot honey infusion

The Peppers

Artisan honey packaging on dark wooden table with warm lighting

The Finish